
Hi, I’m Chloe, the founder of Soft Cotton Co. My passion for beautiful, handcrafted textiles and sustainability led me to create a brand that brings the timeless art of block printing to the world. Inspired by the artisans in India who have perfected this craft over generations, I set out to share their incredible work with those who appreciate quality, unique design, and ethical production.
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At Soft Cotton Co., we are committed to offering products made from organic cotton and natural, AZO-free dyes. Each piece is hand block printed with care, ensuring that every fabric is not only beautiful but also sustainable and safe for the environment. Every pattern tells a story, reflecting the dedication of the artisans who bring it to life.
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Soft Cotton Co. is all about celebrating craftsmanship, sustainability, and the beauty of textiles that make a meaningful impact.


My very first market stall. It rained and rained but we had fun and met some lovely people. (Pictured left)
Our
Story

By supporting Soft Cotton Co., you’re not just choosing a product; you’re embracing a tradition, a story, and a commitment to ethical production. It’s my mission to honor these artisans and bring the beauty of their work to others.
This Video was taken at the factory where our fabric is made in Jodhpur, Rajasthan, India.